Campaign
Fuel Up to Play 60
National Dairy Council and NFL nutrition and activity program, including milk-mustache advertising partnerships.
Campaign history
Breakfast Blitz and school nutrition
National Dairy Council and the National Football League launched Fuel Up to Play 60 as a school nutrition and physical activity program, with USDA support. In January 2013, the national Milk Mustache campaign joined the program for Breakfast Blitz, featuring Victor Cruz’s first milk-mustache ad. The announcement also describes Breakfast Blitz as supporting The Breakfast Project. Source: Press release.
Print ads (8)
Merchandise & promotional items (4)
got milk? Reggie Bush 'Fuel Up' Vinyl Banner (6ft x 4ft, Saints)POS display / vinyl banner
got milk? Greg Jennings “Fuel Up” Vinyl Banner (2x3 ft, Packers)POS display / vinyl banner
Wes Welker — “Kick off your day” Fuel Up to Play 60 got milk? posterFuel Up to Play 60 / got milk? poster
Commercials in this campaign (0)
Commercials will appear here as copies and broadcast details are found.