“Kid Vendor”
Category:California got milk? advertising
Collections:Ads without mustaches
Type:Television commercial
Printed tagline:got milk?
Notes
A girl sets up a milk stand next to a homemade-cookie sale.
Made by: California Milk Processor Board (then the California Fluid Milk Processor Advisory Board); agency Goodby, Silverstein & Partners.
Got Milk? The Book (1999) numbers it Commercial #5, the first spot with children: “an enterprising little girl who sets up a milk stand adjacent to a homemade-cookie sale”, cookies at 25 cents; it “wasn’t about milk deprivation”; shot on Super 8 black-and-white film; it “ran for a month and was retired to the commercial graveyard” (p. 55). It followed “Aaron Burr” and “Couple” in November 1993 (p. 62).
No public copy of the commercial has been found (YouTube, Vimeo, the Internet Archive and the Advertising Educational Foundation case page were searched in October 2026).
About this entry
“Kid Vendor” is an entry filed under California got milk? advertising dated 1993, filed in the collection “Ads without mustaches” of the Milk Mustache Database, which lists 2,296 entries from the got milk? and Milk Mustache campaigns. Type: Television commercial. Printed line: “got milk?”.
Related entries: got milk? grocery-cart ad — white lettering on black (California), “Baby and Cat”, “Couple”, “Lifeboat”, Aaron Burr — launch commercial, got milk? — California Milk Processor Board.