“Santa”
Category:California got milk? advertising
Collections:Ads without mustaches
Type:Television commercial
Printed tagline:got milk?
Notes
Santa Claus finds a brownie and no milk, and takes back the presents.
Made by: California Milk Processor Board; agency Goodby, Silverstein & Partners.
Got Milk? The Book (1999) describes the Christmas spot twice without a date: as a shoot that went wrong and was not run (pp. 94–95), and as an aired spot that drew complaints, so that it was scheduled only after 9 p.m. (pp. 105, 115). The book does not reconcile the two.
The year is the uploader’s (“(1996) Got Milk? Santa Claus Commercial”); other fan uploads date it between 1993 and 2000.
Video found in the site’s catalogue of public copies of the got milk? commercials (October 16, 2026).
Watch the commercial
Video posted on YouTube by Crazy Otto. It is shown here from YouTube; this site does not host it.
About this entry
“Santa” is an entry filed under California got milk? advertising dated 1996 (uploader’s date), filed in the collection “Ads without mustaches” of the Milk Mustache Database, which lists 2,296 entries from the got milk? and Milk Mustache campaigns. Type: Television commercial. Printed line: “got milk?”.
Related entries: Buffalo Bills “Power up your breakfast in school.” got milk? poster, New England Dairy and Food Council television commercial (video still), got milk? grocery-cart ad — milk carton with a fuel gauge (California), “Birthday Party” (the magician), ADADC “got milk?” billboard with Greg and Madeline Adami (news photo), Al Michaels / Frank Gifford / Bob Costas, Amy Van Dyken.
