France · 2003
Babybel — “Du lait et de la bonne humeur à croquer” (France)
Release year:2003
Category:International milk-moustache campaign (not licensed)
Collections:Rest of world
Type:Milk-moustache advertising from another country, not part of the US campaign
Category:International milk-moustache campaign (not licensed)
Collections:Rest of world
Type:Milk-moustache advertising from another country, not part of the US campaign
Notes
Cheese ad showing a smiling girl holding a Babybel with a white smile-shaped mark on her upper lip. Small, soft image; a cheese brand rather than a milk campaign.
Wording as printed: “Du lait et de la bonne humeur à croquer” (Milk and good humour to bite into).
Made by: Babybel (agency Saatchi & Saatchi France, per report), France.
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