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Charity / Make-A-Wish Campaign

Alyssa — Make-A-Wish “Lights. Camera. Milk.”

Release year:2003
Category:Charity / wish participant creative
Collections:Charity / Make-A-Wish
Times published:1
Type:Noncanonical participant print ad
Relationship:Separate noncanonical Make-A-Wish participant creative; same YM issue as main #176 Hilary Duff.

Ad text

Lights. Camera. Milk.

I wanted to be in a milk ad. I wanted to be famous. And milk made my wish come true. It has 9 essential nutrients active bodies need. Any questions? Have your people call my people.

Notes

Recovered campaign-adjacent Make-A-Wish participant ad. YM November 2003 contained two Got Milk ads: Hilary Duff on p.13 and Alyssa's Make-A-Wish ad on p.68. A surviving original-ad catalog image confirms the headline and Make-A-Wish branding.

Main image

Original period magazine ad — “Lights. Camera. Milk.”

Complete original 2003 ad image shows Alyssa in denim holding milk, the Make-A-Wish logo, “Lights. Camera. Milk.” and got milk?.

More images of this ad — click to enlarge

Where it was published

PublicationIssue/datePageFormatSourceNotes
YMNov 200368Print adsourceOriginal issue owner identifies a second Got Milk ad on page 68 featuring a girl named Alyssa in a jean jacket holding milk; fine print says her wish to be in a milk ad was granted by the Make-A-Wish Foundation.