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True · Undated

True glass-door store cooler with got milk? header

Release year:Undated
Category:Regional or unofficial milk mustache piece
Collections:Regional and unofficial milk mustaches
Type:Store cooler

Notes

An upright two-door sliding glass cooler of the kind used in stores, with the maker’s name “true” on the frame and a lighted header panel reading “got milk?” in the logo’s lettering, black on white.

It carries the words got milk?. Whether the maker had a licence to use them is not established. Coolers like this were placed in stores to sell milk; who supplied this one is not known.

Main image

True glass-door store cooler with got milk? header

Photograph from an auction listing on Invaluable.

About this entry

True glass-door store cooler with got milk? header is a regional or unofficial milk mustache piece, filed in the collection “Regional and unofficial milk mustaches” of the Milk Mustache Database, which lists 2,215 entries from the got milk? and Milk Mustache campaigns. Type: Store cooler.

Related entries: 1997 Green Bay Packers team photo with coupons — Dean’s Milk, Ice Cream & Dips, Adam Wainwright — “Milk: The ‘Wright’ Stuff!” got milk? 3-A-Day growth-chart poster (Cardinals), Brett Favre 3-A-Day of Dairy television commercial with a milk-mustached boy (video stills), Brett Favre “Milk: The Power Behind The Play” lenticular card (NFL Youth Football / 3-A-Day).

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