“Protein is the new black. It also comes in white.” — trade ad

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MilkPEP · trade · 2013

“Protein is the new black. It also comes in white.” — trade ad

Release year:2013
Category:Trade advertising
Collections:Ads without mustaches
Type:Trade ad for milk processors and retailers
Printed tagline:got milk?

Notes

A plastic milk jug with a blue cap under a black band carrying the headline. The copy says MilkPEP is investing $35 million in media support for milk’s protein message and offers free materials.

Issued by: MilkPEP.

Main image

“Protein is the new black. It also comes in white.” — trade ad

Page image from the Dairy Foods digital edition (960 pixels wide, the largest offered).

Where it was published

Publication	Issue/date	Page	Format	Source	Notes
Dairy Foods	November 2013	39	Full-page trade ad	Dairy Foods digital edition

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