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MilkPEP · trade · 2012

“Want to increase Halloween milk sales? Add PEANUTS.” — Peanuts Halloween trade ad

Release year:2012
Category:Trade advertising
Collections:Ads without mustaches
Type:Trade ad for milk processors and retailers
Printed tagline:got milk?

Notes

A chocolate milk jug under a ghost sheet full of eye holes, with Snoopy, Woodstock and Linus in costume. It tells processors they may use the Peanuts characters in their own Official Drink of Halloween marketing and packaging for the September and October program. Sign-up deadline August 17, 2012. One of the series of trade ads built around a plastic milk jug, signed off “MilkPEP. You own it. Now use it.”

Issued by: MilkPEP.

Main image

“Want to increase Halloween milk sales? Add PEANUTS.” — Peanuts Halloween trade ad

Page image from the Dairy Foods digital edition (960 pixels wide, the largest offered).

Where it was published

PublicationIssue/datePageFormatSourceNotes
Dairy FoodsJune 2012101Full-page trade adDairy Foods digital edition
Dairy FoodsJuly 201215Full-page trade adDairy Foods digital edition
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