USDA — “The Milk Mustache Is Back. Drink Whole Milk.” (President Donald Trump)

Close image

US Department of Agriculture · 2026

USDA — “The Milk Mustache Is Back. Drink Whole Milk.” (President Donald Trump)

Release year:2026
Category:Government campaign (not a MilkPEP ad)
Collections:Milk mustache revivals
Type:Government poster using the milk mustache

Notes

Black-and-white poster posted by the USDA on X on 11 January 2026, showing President Trump with a milk moustache leaning on a desk with a glass of milk. MilkPEP, which ran the original campaign, told the health news site STAT that this is not its ad.

Wording as printed: “The Milk Mustache Is Back.” / “Drink Whole Milk.”.

Made by: US Department of Agriculture, USA.

Main image

USDA — “The Milk Mustache Is Back. Drink Whole Milk.” (President Donald Trump)

Source: x.com/USDA/status/2010530263676375178 (image pbs.twimg.com/media/G-bWnm9WUAAr7L8) ; statnews.com/2026/01/22/new-whole-milk-campaign-raises-questions/

More images of this ad — click to enlarge

Close image

A “Drink Whole Milk.” poster from the same series; no milk mustache

Format:Additional image

Close image

Robert F. Kennedy Jr. with a milk mustache: a crop from a news site, without the poster’s wording

Format:Additional image

Look for this on eBay (paid link)