Campaign Promotion
“12 Reasons for Milk in 1996” campaign calendar
Release year:1996
Category:Advertisement / promotion
Collections:Campaign Promotions
Times published:1
Type:Calendar promotion
Category:Advertisement / promotion
Collections:Campaign Promotions
Times published:1
Type:Calendar promotion
Ad text
12 Reasons for Milk in 1996
MILK
What a surprise!
Notes
Fold-out 1996 calendar issued by the campaign under the first slogan, “MILK — What a surprise!”. Each month has one of the first year's milk mustache portraits with a short caption.
Captions, January to December: So We'll Be Friends For Life; Skim, No Achy-Breaky Heart; I Love It On Ice; It's Just What My Body Needs; Can We Talk Calcium?; Bones, Bones, Bones; To Get Me Through The 3rd Set; To Perk Me Up In The Morning; CALC_UM; It's What The World Needs; For After Sports; For The Whole Family.