Sports promotion · NBA rookies
2005 Rookie of the Month - Ben Gordon & J.R. Smith — February 2005 Rookies
Release year:2005
Category:Sports promotion / NBA rookies
Collections:Sports promotions
Times published:1
Type:Newspaper ad
Category:Sports promotion / NBA rookies
Collections:Sports promotions
Times published:1
Type:Newspaper ad
Notes
Monthly got milk? NBA Rookie of the Month ad, footer “Congratulations to the February GOT MILK? Rookies of the Month.” Ben Gordon stands in his number 7 Bulls jersey without a ball, beside J.R. Smith, under the copy “Before we got game, we got milk.” It is a third, distinct Gordon and Smith ad: the January ad is extra-1141 and the March ad is extra-112. These ran as full pages in USA Today's sports section. The month is printed on the ad itself, in the footer’s congratulations line.
Issue: Newspapers, February 2005