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CMPB · 2014

“Champion” and “Brave”

Release year:2014
Category:California got milk? advertising
Collections:Ads without mustaches
Type:Television
Printed tagline:got milk? / toma leche

Notes

A girl riding in a shopping cart sees herself as a future athlete; a firefighter remembers drinking milk with his mother. Launched on August 21, 2014, in English and Spanish.

Made by: California Milk Processor Board; agencies Goodby, Silverstein & Partners and Grupo Gallegos.

Main image

“Champion” and “Brave”

Picture as published by Adweek.

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